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January 30, 2004


L Word gets quick renewal from Showtime

Though it premiered only 11 days ago, the lesbian drama "The L Word" has already received a renewal from Showtime for a second season. The fastest pickup in the premium channel's history, the series wowed Showtime entertainment president Robert Greenblatt by quadrupling the network's primetime average rating in its first two episodes. "With its provocative storytelling, rich character development, amazing cast and universal appeal, the decision to renew 'Word' was a no-brainer," Greenblatt said in a statement.

Reuters




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